The Best Advice of 2019 from Our Tribe Members

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Elevation Tribe


What a year 2019 was. As if politics, the economy, and the environment didn’t occupy our minds enough, more women sought out new jobs, challenges or businesses than before. We met a number of amazing women launching their big ideas and going for their dreams with confidence. Below, we gathered some of the best advice we heard from our tribe members this year, giving us the gumption to attack 2020 with even more gusto next year.

A successful day shouldn’t mean what you got done or how much money you made

In today’s work-centered society, we’re programmed to define a good day by how many items we can check off our to-do list. Entrepreneur and media maven Kate Northrup reminded us that good doesn’t have to exclude feelings about our self-worth or contentment. The author of “Do Less: A Revolutionary Approach to Time and Energy Management for Busy Moms,” told us we should reconsider how we define success in our daily lives.  

“I recommend that we change our expectations of ourselves and start looking at our days based on how we feel and how nourished and connected we are instead of what we’ve gotten done.”

“Grustling” doesn’t lead to fatter wallets.

Work smarter not harder is timeless advice, but Aliah Davis-McHenry, the founder of consulting firm The Fervency and wellness hub Fervent Wellness, introduced us to a new word: “grustling.” It’s the act of grinding + hustling, something that millennials with a full-time job and a side hustle know all too well. Davis -McHenry says she avoided grustling when she started her consultancy, to avoid burnout and approach growth more strategically. “This isn’t my first rodeo into entrepreneurship, but I knew this time around I wanted to work smarter with my head down and scale with precision rather than “grustling” (grinding+hustling). I work from home as do my contractors but use co-working spaces to meet with clients. We have landed our clients primarily through word of mouth and social media.”

Pay yourself the right way

Sheneya Wilson, CPA and founder of Fola Financial, reminded us to pay ourselves out of our own business, but plan ahead. “You shouldn’t be accounting for any payments to yourself as a business expense unless you elect to be treated as an employee of your business,” she said. 

Cancel Culture is not the way to solving big issues

It’s quite easy to call out someone’s misfortunes or unfortunate behavior. But is cutting the sinner out of society making a change for the long term good? Filmmaker Brenda Palmer, who founded Chicago nonprofit Impact the Image, reminded us looking for a new way of doing things is where change begins. “I fully understand that presenting the problem doesn’t help, but creating the solution is how we truly make a difference.”